07 March 2016

The Industrialist's Dilemma Session 7: Mark Fields, Ford (video)



The Industrialist's Dilemma Session 7: Mark Fields, Ford - The automotive industry is changing in fundamental ways across a wide variety of vectors – new technologies, changing consumer demand, unexpected entrants, etc. – all at the same time. The level of complexity is unprecedented in the industry's history, shared Ford CEO Mark Fields. "We are at the most transformational time we have seen in the auto industry in over 100 years. It's not just that the technology is changing... but when you look at the societal factors, they are huge."

During his visit to The Industrialist's Dilemma class on February 25, 2016, Mark discussed with Lecturers Robert Siegel and Aaron Levie how Ford is simultaneously growing its existing business while adapting to new challenges and opportunities. Published on Mar 2, 2016

Read more takeaways from the talk on Twitter: http://stanford.io/indusdilemma

The Industrialist's Dilemma course explores how digital disruptions are having tectonic shifts on large, successful and established companies, whether they have a digital foundation or not. Learn more: http://stanford.io/1TPZuyZ

Previous sessions:
Watch Session 1 with Stripe CEO Patrick Collison and Session 2 with Enjoy CEO Ron Johnson
Watch Session 3 with Nest CEO Tony Fadell
Watch Session 4 with 23andMe CEO Anne Wojcicki
Watch Session 5 with Kaiser Permanente CEO Bernard Tyson
Watch Session 6 with VIA CEO Charlie Scharf

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